Thursday 24 July 2014

Social Responsability CSR

It is highly topical. Until just two years ago it was known in our country. Today there is no body or entity that boasts, that do not try this topic on one or more occasions. Terminological aspects. According to said with great success Jose Maria Peman: if speaking people understand, that speaking well is better.

It applies perfectly to the concept of CSR, as though everyone knows its definition, its practical application acquires different meanings sometimes. or Corporate Social responsibility (CSR) is the chronologically oldest definition. (Similarly see: Mark Zuckerberg ). He started to use to positively differentiate those companies that maintained an ethical position in the business, as opposed to a series of scandals by some of them. As its name suggests, you should refer to those which by their characteristics of high productivity can be considered corporate. It is a term that possibly will persist in the given time their implementation at the international level (Corporative Social Responsability CSR). or the company Social responsibility (CSR): is that a way will be most widely used. It is the proposal specifically by the Ministry of labour Spanish in their actions for their implementation (Forum of experts, Subcommittee of the Congress of Deputies).

or with similar meaning are used other terms that sometimes can lead to confusion: sustainability,? tica, excellence, best practices, transparency its application is selective. I.e. in spite of the democratization of the name, is considered that you complete mainly large and medium-sized enterprises. Although SMEs have been incorporated into this concept, official aid is still very limited. There are numerous collectives barely involved. Among them can be mentioned: or the Administration as public company despite its impressive community service function. It is very scarcely involved in CSR. Perhaps by the large number of workers who generally used and little motivation which obtains in many cases. o Both the public and private level, dedicated to the health care and education.

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