Thursday 2 October 2014

Supertool Tom Davies

That we live in the era of personalization nobody doubts it. We can currently customize virtually everything: our mobile phone, our car up to our own body. However, as says the British mounts designer Tom Davies hardly anyone wears glasses that have taken account really physical characteristics to make them perfect in its manufacture. All carry sunglasses standard in what regards its adaptation to our facial morphology. Today I speak of Tom Davies, a creator of custom sunglasses arriving has reach prices of up to $5,000. Ton Davies created his company in 2000 and dedicated to create fully customized designs for customers with high purchasing power.

Be Spoke this is the name that sums up the way of working of this designer. A Be Spoke mount is a mount or a sunglasses designed for you by your optical in collaboration with Tom Davies to manufacture a glass to measure the optical features a set of measurement tools they will allow you to recover data that the manufacturer needs to customize the glasses. Customer can also request a change of shape, material or color of glass, according to your taste.Currently, thanks to the Internet and the highly skilled workforce that has been found in China, English designer has been able to increase its production of personalized glasses and its portfolio of clients. The average price of its eyewear is around $ 600. Once the optical has all the measures and modifications requested by the customer, you must enter all data in a computer program called Supertool Tom Davies connects optical working products with its workshop of manufacturing in China. In two hours a sketch of new glass and all of its elements is performed, then begins the manufacture and Assembly of the glass. According to Facebook, who has experience with these questions. The time between the customer places his order and receives his glasses usually in 3 to 4 weeks.

In this video you can see the whole process: the 5 elements to customize according to Davies, there are five elements that you must customize in the Mount so that it fits snugly to the morphology of the user and their lifestyle: 1. the length of the rods. It can be up to 10 mm of difference in regards to the position of the ears between Americans and Europeans, Americans need rods longer; 2. The width of the glass. The Americans face is approximately 20 mm wider than the Europeans; 3. The bridge. Depending on the shape of the nose, each one we may need a different bridge width; 4. The name of the user; 5. The color of the mount. Photograph by Eric Janes increasingly more people are looking for customization of products in 2009 Tom Davies sold 36,000 of its models, three times more than in 2008. Sales more important were conducted with clients who need glasses in completely unusual sizes. The signatures that are released to manufacture custom glasses continues to grow. At the time I talk eyewear wood, also you can visit the website of Indivijual where you you can design your own glasses. The price is similar to the Tom Davies, 595 dollars.

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